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The Sales Questioning Workshop is a one-day workshop that will teach your sales staff how to ask the right questions to close more sales. It is essential for staff to become masters with questioning. It’s great to know opening and closing questions but there are many more types and how you ask also plays a big part. We know that..

Questions help you understand the prospect’s needs. The more you know about the prospect’s needs, the better you can position your product or service as the solution to their problem.

Questions help you build rapport with the prospect. When you ask questions that show you are interested in the prospect and their needs, you build trust and rapport. This makes it more likely that the prospect will do business with you.

Questions help you overcome objections. When a prospect raises an objection, it is usually because they have a concern about your product or service. By asking questions, you can understand the prospect’s concern and address it head-on.

Questions help you close the sale. By asking questions that move the prospect towards a sale, you can increase your chances of closing the deal.

In short, mastering sales questioning is essential for any sales professional who wants to be successful.

This sales questioning workshop is a training event created for businesses that helps sales professionals learn how to improve their sales performance through questioning. It covers all areas of sales questions and includes questions throughout the sales process and can be adapted for use and delivery with all businesses that have a sales staff and provide sales face-to-face, over the phone and online sales.

The goal of this sales questioning workshop is to help sales professionals develop a consistent and effective sales questioning process. This will lead to increased sales and improved customer satisfaction.


Introduction into sales questioning

The importance of asking questions.

Sales process and questions

Who are you asking questions too.

Where and what are you selling.

How to ask effective questions.

Sales questions tips.

NLP sales questions.

NLP question techniques..

NLP sales question success.

15 types of sales questions.

Create your questions.

Sales techniques to help with questions.

Handling customer questions

By practicing and role-plays

Using the tools you have learned.

Mastering sales questions

Taking action and your sales future.

Here are some of the key benefits of your staff attending this sales questioning workshop:

  • Increased sales: By learning new sales questioning techniques and strategies, your sales staff will be able to close more deals and increase your company’s revenue.
  • Improved customer satisfaction: By providing excellent customer service, your sales staff will build strong relationships with your customers and increase customer satisfaction.
  • Reduced costs: By developing a more efficient sales questioning process, your sales staff will be able to close deals faster and reduce the cost of sales.
  • Increased productivity: By learning how to question effectively, your sales staff will be able to make more calls, schedule more appointments, and close more deals.
  • Improved morale: By providing your sales staff with the tools and training they need to succeed, you will boost morale and increase motivation.

If you are serious about improving your sales performance, then a sales questioning workshop is a great investment.


The length of a sales questioning workshop will vary depending on the content and the participants’ experience level. A basic workshop may last for one day, while a more advanced full workshop may last two days.

All workshops delivered can be either at the business location or hired.


The cost of a sales questioning workshop will also vary depending on the location, amount of attendees, length and content of the workshop. The cost may also include the cost of materials, such as workbooks and handouts.


Hi, I’m Coach Johnny, Master NLP Practitioner and founder of UK Business Coaching & Training. I have over 22 years of experience, coached over 10,000 people, Co-Certified 1500+ in NLP, supported over 100+ Businesses and have worked for brands such as HSBC and SThree earning in excess of £500 million pounds. I offer a full training and coaching service including creation and delivery helping companies have and provide the best bespoke sales training and coaching program so their staff master sales, achieve peak performance and increase company profits. 


For inquiries please email

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