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The Objection Handling Workshop is a one-day workshop that will teach your sales staff how to handle objections to close more sales. It is essential for staff to become masters with objections. It’s great to know basic objection handling but there is a process and many skills and techniques and how you handle objections is a big part of any sales process. We know that.

This objection handling workshop will help salespeople learn how to handle objections effectively, which can lead to increased close rates and improved customer satisfaction. In short, mastering objection handling is essential for any sales professional who wants to be successful.

This objection workshop is a training event created for businesses that helps sales professionals learn how to improve their sales performance through objection handling. It covers all areas of sales objection handling techniques and process and can be adapted for use and delivery with all businesses that have a sales staff and provide sales face-to-face, over the phone and online sales.

The goal of this objection handling workshop is to help sales professionals develop a consistent and effective sales objection handling process. This will lead to increased sales and improved customer satisfaction.


Introduction into objection handling

The importance of objection handling

Objection handling within the sales process

Main Types of objections

Feeling about objections

How to anticipate objections

Face2face : phone : online objections

10 Objection handling tips

NLP objection handling

NLP objection handling techniques

NLP objection handling success

10 Types of objections

10 objection handling techniques

Objection handling rebuttals

By practicing and role-plays

Mastering objection handling

Using the tools you've learned

Taking action and your sales future

Here are some of the key benefits of your staff attending this objection handling workshop:

  • Increased close rates. When you learn how to handle objections effectively, you’ll be able to close more deals.
  • Improved customer satisfaction. When you handle objections in a respectful and professional manner, customers will be more likely to do business with you.
  • Reduced sales anxiety. When you know how to handle objections, you’ll be less likely to get flustered or discouraged when a prospect raises an objection.
  • Increased confidence. As you become more skilled at handling objections, your confidence will grow. This will make you more effective in sales and in all areas of your life.
  • Enhanced sales skills. A sales objection workshop will teach you new skills and techniques that you can use to improve your sales performance.

If you are serious about improving your sales performance, then an objection handling workshop is a great investment.


The length of a objection handling workshop will vary depending on the content and the participants’ experience level. A basic workshop may last for one day, while a more advanced full workshop may last two days.

All workshops delivered can be either at the business location or hired.


The cost of a objection handling workshop will also vary depending on the location, amount of attendees, length and content of the workshop. The cost may also include the cost of materials, such as workbooks and handouts.


Hi, I’m Coach Johnny, Master NLP Practitioner and founder of UK Business Coaching & Training. I have over 22 years of experience, coached over 10,000 people, Co-Certified 1500+ in NLP, supported over 100+ Businesses and have worked for brands such as HSBC and SThree earning in excess of £500 million pounds. I offer a full training and coaching service including creation and delivery helping companies have and provide the best bespoke sales training and coaching program so their staff master sales, achieve peak performance and increase company profits. 


For inquiries please email

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